Printing shop talks about what is packaging printing

Packaging printing is a printing technology that uses various packaging materials as the carrier, mainly printing decorative patterns, patterns or words on the packaging to increase the attractiveness of the product or provide instructions, so as to convey information and increase sales.

Packaging printing is widely used in packaging cartons, packaging bottles, packaging cans and other packaging materials, and covers letterpress printing, lithography, gravure printing, screen printing, plate printing and other printing methods. The main elements of printing include paper, ink, and color. In addition, packaging printing needs to take into account economic and environmental issues, and at the same time, it is necessary to fully and well express the information to be printed.

Features of printing
(1) Reproducibility
The printing industry is a special processing industry, whose task is to reproduce the graphic information in the original, and the original is the basis and basis of the printing operation. From the perspective of information, the printing process is the process of digitization of analog information (A/D conversion) - digital information processing - analog reproduction of digital information (D/A conversion).
(2) Artistry
Printing is the crystallization of technology and art, and has always been recognized as "sacred art" and "mother of civilization" by the world. Printing practitioners should have a certain ability of art appreciation, need to accurately grasp the artistic characteristics and style of the original, adopt appropriate reproduction means and process methods, reproduce the charm of the original, and enhance its artistic expression through image processing.